Push notifications are a communication channel built into every mobile device sold today. Push notifications allow apps to reach out to users with short messages that users may respond to.

Users today have a hard time remembering what apps they even have on their device. Notifications help these services deliver timely and relevant information to users, and in doing so, staying top of mind.

A recent study showed that mobile users receive an average of 63.5 notifications per day, with most notifications coming from messaging and email applications.

Push notifications at their core are simply a way of alerting users to information that they have opted-in to from apps and services. Notifications encompass nearly every possible use case and type of service, including other communications mediums like email, SMS, and VoIP.

Three basic types of notifications: Transactional, System, and User notifications.

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Mobile Push Notifications

Mobile Notifications are notifications for applications that you have downloaded on your mobile device or tablet. Mobile notifications require users to opt-in to notifications, and then will show up on the device’s lock screen and notification center.

Web Push Notifications

Web push notifications are messages that come from a website. You get them on your desktop or device even when the website is not open in your browser. It is a new marketing channel to re-engage your site visitors without knowing their email or other contact details.

Browser Support

Apple Safari

Mozilla Firefox

Google Chrome

Why should I use Psy Minds’s push notifications – what are the advantages?

Engage without the need of your contact details:

Web push notifications don’t collect any personal information like the email or other contact details from the user, in order to work.

You don’t need to install any mobile app:

Web push notifications work exactly like the native mobile push. So, you don’t have to install a mobile app just to get the benefit of native push notifications on your mobile.

Prompt and assured content delivery:

The moment we click on “Allow”, any new update will be delivered to the users immediately. Unlike emails that sometimes fail to deliver or go to the spam folder, these notifications are for sure delivered to the user.

Wider reach across browsers:

Safari, Chrome and Firefox when combined have a market share of about 61-77%. With these browsers providing support for web push the reach of web push notifications is immense.

Best of all it is completely free:

Psy Minds web push notifications is a free service that supports unlimited devices and notifications.

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